MILAN, May 24 (Reuters) - Italian fashion house Prada posted a 26 percent rise in first-quarter consolidated revenue on Monday 24 May, boosted by strong sales in all main markets, including Europe.
Prada, whose stylist Miuccia Prada is considered one of the world's most innovative designers, said revenue in the quarter to end-April grew above the group's expectations to 366 million euros ($452.7 million).A 36 percent jump in retail sales underpinned the rise.
Prada's strategy of developing a direct distribution channel had paid off, the company said in a statement. Sales were up 62 percent in Asia, 33 percent in the United States and 18 percent in Europe.
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